Jul 21
What Holds Rap Videos Back on YouTube? A Study of 59 Music Videos
A pilot analysis of 59 public rap and hip-hop videos reveals where promotion readiness breaks down—from discoverability and packaging to geographic accessibility.
May 25
Your Business Is Ignoring the Second Largest Search Engine in the World
YouTube is not only for artists, influencers, gamers and entertainment brands. It is one of the most powerful search based discovery platforms in the world, and many traditional businesses are still not using it seriously. A closely related aspect is covered in Your digital marketing strategy can’t be without YouTube. If your company sells industrial […]
Jan 23
How to create a Music Video Marketing Plan to take your visibility to the next level
A music video marketing plan is an essential part of any artist and record manager/producer’s strategy to increase visibility and reach a larger audience. First, how long should a video marketing campaign last to promote a song, an album or a musician? Then we will see seven practical tips on how to create your music […]
Jun 08
Youtube Today: Search Engine, Mobile, Social
Google’s decision to buy YouTube in 2006 for $1.65 billion was clearly a smart move for the search engine’s ruler. The platform’s exponential growth has been worldwide, and to date YouTube is the second largest search engine, after Google. This information should help understand how Youtube can become an essential tool for companies and start-ups […]
May 26
How to get more visibility on Youtube
YouTube is one of the daily most visited platforms in the world, competing for the top spot with Google and Facebook. However, this is an immense universe, almost always cut off from the most popular web marketing techniques and talks in the Internet era: why?
Mar 06
How to Optimize the YouTube Description for Better Rankings
Many people may not realize that YouTube description box has such an important role in making your channel stand out from others. They usually will skip the step as they assume that it will only waste their time. YouTube description box is actually very useful for those who want their channels and videos be promoted. […]
