YouTube Marketing Blog Articles

Youtube will remove the Dislikes below the videos - do you know why?

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Published on Saturday, 13 November 2021 18:36

Written by Richard Summers

YouTube has just issued an official statement: they will gradually eliminate the public count of Dislike for all videos published on the platform, in order to counter offenses and disparaging comments. Youtube is implementing a change to make the dislike count for videos private. The Dislike button will not disappear completely: the creators or those who manage the YouTube channel will still be able to view this statistic, unlike the viewers.

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How to create and add the Trailer of a YouTube channel

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Published on Tuesday, 05 September 2017 13:24

Written by Richard Summers

If you are, or you want to become, a Youtuber, you need to know that making a video and posting it won't be enough to be successful;
the viewers are not robots, they often start to follow someone because of a certain detail they found in his works that gave them certain emotions.

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How the Youtube algorithm works and when it is updated

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Published on Sunday, 11 October 2020 23:16

Written by Richard Summers

Periodically Youtube, the largest video search engine, updates its internal algorithm to ensure its viewers an optimal user experience.
This operation takes place in the same way and on the same days in which the other major search engine, Google, updates its algorithm in relation to the websites it indexes.

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To start a Youtube channel is quite simple, but when will I start seeing my first earnings

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Published on Thursday, 17 August 2017 11:35

Written by Richard Summers

More and more young people are starting an activity as Youtubers, encouraged perhaps by good ideas, interesting projects, as well as just the desire to show off: motives may vary, but the final objective is always the same, make money!

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How to change thumbnail on Youtube

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Published on Wednesday, 23 September 2020 10:19

Written by Richard Summers

If you want to reach quickly good visibility there's only a way: your video should attract several clicks in a short amount of time.
To get this goal think how to change thumbnail on Youtube with something astonishing or at least eye-catching.
Changing the picture related to a video is pretty easy, just a matter of a few minutes if you know what you do.

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Your digital marketing strategy can’t be without YouTube

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Published on Tuesday, 01 August 2017 11:12

Written by Richard Summers

Although Facebook is still the best platform for digital marketing strategies, YouTube is a fundamental tool to strengthen your social oriented strategy. YouTube suffers because people think of it as a big platform for video and entertainment: however thanks to its latest updates, it has increased interaction and has now become an invaluable element in digital marketing strategies to advertise services and products.

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10 Youtube features that you didn't know about!

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Published on Friday, 03 November 2017 13:06

Written by Richard Summers

Youtube is a unique platform, used by an increasingly large number of people from all over the world.

However, habits and lack of time or will keep us from understanding all of its features. Did you know for example that you can take control of the speed of the video you are watching?

In this article we are going to give you a quick overview on 10 features that you could hardly notice from the first use!

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YouTube officiates the End Screen: the new interactive end cards

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Published on Thursday, 29 June 2017 12:36

Written by Richard Summers

With over one billion users active every month around the world, YouTube has a visitor collection of nearly one-third of all people who live in the internet world.  It's no coincidence that in Italy, YouTube accounts for up to 27 million active users a month, a surprising number considering that Facebook, the most visited and appreciated social network, can only boast 30 million in total. Italian users love YouTube and attend the platform actively every day.

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The Youtube algorithm that catches kids, how does it all work?

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Published on Thursday, 12 October 2017 10:35

Written by Richard Summers

Today's kids don't know any limit. Some of them, though, is causing concern due to the frequent vision of content coming from Youtube. At this point, it would be wise to ask ourselves how a platform of this kind is able to conquer even the younger audience.
The videos have them glued to the screen, according to the parents. It seems that Youtube studied the perfect strategy to make everyone fall in love; there are some videos, especially undeniably successful cartoons in the Youtube Kids section, that are able to make a real difference.

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YouTube Creator Awards: How to get the Silver, Gold and Diamond Button

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Published on Tuesday, 20 June 2017 12:04

Written by Richard Summers

YouTube is a platform based on merit, which rewards content creators that proved their commitment in keeping it alive. For this reason, since 2012 the most popular social network for videos has introduced the Creator Awards, a prestigious prize that rewards the commitment and quality of YouTube channels.
In addition to cash remuneration for views and subscribers and channel activities, YouTube has introduced, for Italian companies too, the ability to get the Silver, the Golden and the Diamond Button.

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